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With nearly two decades of experience in the transport and automotive sectors, James Collett is a recognised leader in Salesforce consulting, implementation, and strategic growth. He has worked with some of the most prestigious names in the industry—including Aston Martin, Jaguar Land Rover, HR Owen, Harley-Davidson, Triumph, Camso (formerly Camoplast Solideal), and Eurostar—helping them unlock the full potential of Salesforce to drive business transformation.
Expert in Salesforce Consulting & Implementation
James’ deep understanding of automotive and transport business dynamics enables him to develop highly tailored Salesforce solutions that address industry-specific challenges. From optimising customer relationship management (CRM) to enhancing supply chain visibility and streamlining aftersales services, he ensures that technology seamlessly aligns with business objectives.
One of James’ greatest strengths is his ability to bridge the gap between technology and strategy, ensuring that Salesforce implementations deliver tangible outcomes. His work has led to higher customer satisfaction, improved operational efficiency, and accelerated revenue growth for global brands.
Driving Digital Transformation for Automotive Leaders
James has played a pivotal role in transforming the customer experience for luxury automotive brands like Aston Martin and Jaguar Land Rover, implementing Salesforce solutions that have refined their sales and marketing strategies, dealership performance, and customer engagement models.
For HR Owen and Harley-Davidson, James has led digital transformation initiatives that have seamlessly integrated data across multiple touchpoints, empowering sales teams with real-time insights that enhance lead conversion and long-term customer loyalty.
Optimising Operations for Transport & Commercial Enterprises
Beyond automotive, James’ expertise extends into the transport sector, where he has helped companies like Eurostar improve operational efficiency. By leveraging predictive analytics and automated workflows, he has enabled these businesses to streamline maintenance schedules, logistics management, and service operations, resulting in cost savings and improved service reliability.
Pioneering the MVP Approach to Salesforce Adoption
A defining element of James’ methodology is his MVP (Minimum Viable Product) approach, a best practice now widely adopted within Salesforce. By delivering quick-win, high-impact solutions from the outset, businesses see immediate value while building a scalable Salesforce ecosystem.
This agile approach ensures:
✔ Faster user adoption with incremental improvements
✔ Lower risk in digital transformation through phased rollouts
✔ Continuous innovation based on real-world feedback
Shaping the Future of Automotive & Transport with Salesforce
James’ ability to blend deep industry knowledge with Salesforce expertise has not only fuelled success for his clients but has also strengthened Salesforce’s presence in the transport and automotive sectors. His strategic vision, hands-on consulting, and innovative methodologies continue to shape the future of customer engagement, operational efficiency, and digital transformation within these industries.
As the automotive and transport landscapes evolve, James remains at the forefront, driving growth, innovation, and success for businesses worldwide.
Contact us to kick off your Transformation journey in Transport or Automotive
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